Introducing Björn Ognibeni, the third new Director of the American Club

The last two days, we have introduced two new Directors of the Club, who were elected at the AGM in February. Today, last not least, we would like to introduce Björn Ognibeni – a true capacity in digital marketing and communication.

Björns professional background includes over 15+ years as a freelance consultant and trusted advisor for numerous consulting companies, agencies and brands. His work focuses on what the digitization of our world means for the relationship of companies and their customers and how this influences the design of products and business models.

Björn studied Physics and Economics at the universities of Braunschweig, Austin, TX and Göttingen. He holds a Master’s Degree in Economics from the University of Göttingen, Germany. During his time there, he was a fellow member of the research group “New Media” at the Institute for Marketing and Commerce.

As you may guess, Björn focusses on all Digital Communication aspects of the club so we can give you a better experience and better direct contact with everyone. Stay tuned for some updates. 🙂